Environmentally friendly Saudi companies
There are now visible changes in the way businesses in Saudi Arabia view environmental challenges with more and more local businesses putting protection on their agenda, as it is a daunting task and requires a level of consumer awareness that is still at an initial level but the role of these companies is to be commended. Below we review in this article a group of Saudi environmentally friendly companies.
Environmentally friendly Saudi companies
General Authority of Meteorology and Environment:
The higher education institution is responsible for all environmental matters in Saudi Arabia, including planning to conserve marine and coastal natural resources. The authority also acts as a regulator for local environmental regulations.
Aramco Saudi Arabia:
Saudi Aramco, the state-owned oil company, has taken the lead in contributing to environmental protection through project environmental assessments, air and water quality standards, occupational health regulations, safe disposal of hazardous materials and vital oil spill contingency plans.
Aramco's environmental policy emphasizes that the company does not create undue risks to the environment, and that operations are conducted with care to protect land, air and water.
Saudi Basic Industries Corporation (SABIC)
SABIC devotes significant efforts to protecting the environment by building its factories to reduce environmental impact, enforcing strict anti-pollution measures, and regular monitoring of groundwater levels and safety measures to protect marine life.
Saudi Electricity Company (SEC):
In November 2011, the Saudi Electricity Company took an important step towards green energy by opening the first solar power plant in Saudi Arabia on Farasan Island.
According to this interview, it is a 500 kW solar power plant project using technology from Solar Frontier in Japan, the plant is directly connected to the Saudi Electricity Company's distribution system.
King Abdullah University of Science and Technology (KAUST)
KAUST is a living example that environmentally responsible approaches to energy use, materials management, and water consumption are viable in the region, and in June 2010, the KAUST campus was awarded a platinum rating on the Leadership in Energy and Environmental Design (LEED) scale, issued by the Council of American green building.
A collaborative project is also underway between UC Berkeley, KAUST (King Abdullah University of Science and Technology) and Dar Al-Hekma College to support the development of sustainable engineering infrastructure in Saudi Arabia and the Middle East.
Saudi Gulf Environmental Protection Company (SEPCO)
SEPCO was established in 1997 as a specialized biological waste management company, they provide biological waste disposal services to the majority of healthcare service providers in the Kingdom of Saudi Arabia.
Saudi Environmental Society (SENS)
SENSE was established as a non-profit national association in accordance with the decision of the Ministry of Social Affairs to promote and enhance the preservation of the environment in the Kingdom, SENS is also expected to enhance the role of the private sector to contribute to the protection of the environment and the preservation of natural resources and wildlife.
What do green companies mean?
A new eco-friendly era is emerging, touching every nook and cranny of the world.
Organizations of all sizes are quickly discovering that consumers today want more than just the right products and services, and your customers want to feel like they're spending their money on a brand; They can feel good about it.
As a result, the best green companies are currently the ones with the most power in the market.
More than 90% of CEOs today believe that sustainability is essential to success. As consumer groups continue to publish studies about the growing demand for more eco-friendly practices in business, it's easy to see why green start-up companies are so important. Companies are being pushed to think beyond the basics of CSR initiatives, and begin to make a real difference in the world through sustainable products and services, and new roles such as publishing sustainability reports for overall transparency.
Green brands are companies that understand some of the biggest threats facing our planet and know how to come up with unique ways to get around these issues, and these organizations don't just use recycled packaging or lower their thermostats during the winter.
Many eco-friendly brands are also investing in new initiatives that are changing the way they operate at a fundamental level.
The emergence of companies interested in the environment
So why is building an eco-friendly brand so important?
Much of the trend has to do with the changing preferences of today's customers, and consumers are increasingly aware of humans' impact on the environment.
Scientists around the world have agreed that the world needs to make a change if we are to protect our planet, and in fact, some studies suggest that we could see a major threat to human civilization in the next 30 years if sustainability is not addressed.
Nervous consumers are everywhere, and they are all doing their part to support the environment by deliberately spending more of their money on environmentally sustainable businesses.
According to economic research, consumers today rank the eco-friendly niche of a business with price and product features when deciding who to buy from.
A significant shift in customers' buying behaviors, combined with a desire to pay more for products from green companies, has reinforced the need for existing brands to make a difference in their branding initiatives.
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